Twitter is a bloggers best friend. Not only does tweeting your latest blog post help it get picked up by Google, Twitter can be an awesome channel for driving a torrent of traffic to your site.
With the seven tactics in this post you will learn some awesome strategies for getting more Twitter traffic to your blog.
1. Tweet Your Blog Posts
Space your tweets out so that you do not flood your Twitter stream with too many tweets at any one time.
For those who like to automate there are some cool Twitter tools out there.
TwitterFeed is one of the cool (free) tools you can use. With Twitterfeed you can auto-post your new blog posts as tweets.
After creating a Twitter account, you provide Twitterfeed with the URL for blog’s RSS feed, and then configure how often you want to post to Twitter.
After that, every time you publish a post on your blog, it creates a post on Twitter announcing its availability. If you have multiple blogs, you can a single Twitterfeed account to promote all of them.
2. Encourage Your Readers to Tweet Your Posts
A tool that I use to do this is called click to tweet.
To use click to tweet you jump over to their website and insert the tweet that you want tweeted. The tool will then compress this tweet down into a link.
Then simply insert some text with a call to action asking your readers to tweet this post and you’re good to go!
3. Include a Link to Your Blog in Your Twitter Bio
Most people think that they are limited to one link in their Twitter profile.
The fact is that you can include two or more links, although I recommend you limit the links you promote to just two.
For a second link to work you will need to begin it with the http:// prefix.
I use this strategy in my Twitter bio as you can see from the image below:
4. Install a Commenting Plugin With Twitter Integration
A free commenting system that I have use on some of my self hosted WordPress blogs is called Disqus and it works very well for a few important reasons.
- It is simple to install
- It offers the most options for signing in to comment
- It makes sharing on social media sites like Twitter very easy.
The easier you can make it for people to share your content the more people will.
Even if your blogging platform does not support Disqus you should enable Twitter sharing if the option is available, and even if it is not make sure to use tools like click to tweet and Twitter tweet buttons to get your readers sharing your content.
5. Install Official Twitter Buttons
Tweet buttons are a great way to get your blog content to spread on Twitter.
There are several different official Twitter buttons that you can install and Twitter makes it easy to configure and install them.
I recommend installing a tweet button into every post to help people share your content.
If you have a self-hosted WordPress blog and want to use a sharing plugin like the one following you down the left of the screen make sure you install the free Flare plugin. This awesome plugin is easily customizable and enables you to add a tweet button to every page and/or post you have published.
Below is a snap shot showing what the configuration dashboard looks like:
6. Use Twitter to Run a Blog Contest
Twitter can be a great way to get contests happening for your blog.
There are a few different ways you can use Twitter to promote a contest.
You can run a comment contest, where you send tweets out about the prize you will give away to whoever has the best comment.
Another option is to run a contest where the winner is the person who drives the most traffic to the contest page. Simply tell entrants to use bit.ly links to track the traffic they send, since bit.ly links can be tracked simply by adding a + to the end of any bit.ly link.
For more contest ideas check out this post with 20 killer Twitter contest tips.
7. Promote Your Blog(s) on Your Twitter Background
Despite the many Twitter Tools that are out there and free to use most people still use the web based version of Twitter to send their tweets.
This means that your background is basically a billboard that you can use to promote your blogs and any other social networks you want to build.
This is how I have used my background, with a link to this Twitter blog and other links to my social profiles. Although these links are not clickable their visibility has undoubtedly caused some people to check these links out.
Even if you are not a graphic designer you can still create an awesome background without too much effort. The Twitter Background designer Themelon is a good place to start, as it makes creating a custom Twitter background base very easy.
Once you have a background base design you can link up with a background designer on Fiverr and get a custom background for five bucks. Or you can download a free trial of Photoshop and tackle the customization yourself.
Did you like this post? Then you should send a tweet about this post on Twitter!
How do you promote your blog on Twitter? Leave a comment and let us know!