The Impact of Twitter Marketing on Brands



This Twitter marketing infographic outlines some of the successes that major brands have been able to achieve with their Twitter marketing campaigns.

The highlights of the campaigns that this infographic covers are:

@LGTicketHunter and their #LGTicketHunter treasure hunt promotion, which led to over 50k hashtag mentions.

@Virgin America and their Promoted Tweets, which lead to their top 5 sales day ever.

Cadbury’s @Wispa promoted #WispaGold trend which lead to a 1,800% increase in the positive mentions of the brand.

@Cirque du Soleil’s promoted account, which led to 360 new followers per day. (A far cry from the results that are achievable with Grow my Twitter Network and TweetAdder.)

@Porsche and their promoted trend campaign for the launch of the #2012Porsche911, which led to a 300% increase in positive brand sentiment.

Check out the infographic below:



What do you think of this Twitter infographic and the Twitter marketing campaigns depicted? Let us know in the comments below.

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