Recently I came across a study which confirmed something I’ve been preaching about in these blog posts for a few years: that Twitter can be an awesome source of quality traffic.
The study that I found is from a recent post on a traffic blog that examined 12 different strategies to drive traffic to find the one that converts the best.
The experiment involved spending 3 hours on 12 different traffic strategies. The volume of traffic that resulted, and the conversions (signups to my free business reporting app) were recorded.
The #1 traffic source was the Twitter marketing software auto follower strategy which referred 104 visits and 6 conversions (at 5.77%).
The traffic strategy that was used involved using the Twitter Marketing software that I have reviewed and recommend called TweetAdder.
How this strategy works is simply by initiating hundreds of targeted new connections with targeted people based on keywords in their bio, location, keywords tweeted, or several other criteria.
Here are the numbers from the study:
Twitter traffic from new connections is so effective because it is personal. You have taken the initiative to connect with someone and this created a connected interest that many other sources of traffic lacks.
The only potential drawback to this traffic method is that when you first start out on Twitter you can only follow a max of 2,000 people until you have 2,000 followers. If you want to accelerate your results and easily boost your network past this milestone I recommend checking out the service Grow my Twitter Network.
Building a strong Twitter network helps with traffic not only when someone first connects with you, but also as they click on links to your sites from your tweets over time. If you want some powerful ideas for getting more Twitter followers check out this article and discover 50 innovative tips.
What do you think of this Twitter marketing strategy? Let us know in the comments below.